At ARNAV Silk Creations, your privacy is sacred to us — just as the ancestral traditions we weave into every saree. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website, place an order, or communicate with our concierge team.
Information We Collect
We collect information you provide directly to us, as well as certain information automatically when you use our website.
Information you provide:
- Full name, email address, phone number, and shipping/billing address when placing an order or registering an account
- Payment information (processed securely by Razorpay / Stripe — we do not store card details)
- Messages, enquiries, or bespoke order specifications sent via email, WhatsApp, or our contact form
- Email address when you subscribe to our Atelier newsletter
- Feedback, reviews, or testimonials you choose to share with us
Information collected automatically:
- Browser type, device type, operating system, and IP address
- Pages visited, time spent, referring URLs, and clickstream data
- Cookie identifiers and similar tracking technologies (see Section 4)
How We Use Your Information
We use your personal information solely for the following purposes:
- Order fulfilment — processing payments, arranging shipping, and providing order updates
- Customer service — responding to enquiries, bespoke order consultations, and private viewing appointments
- Account management — maintaining your account and purchase history
- Marketing communications — sending the Atelier Newsletter and collection previews (only with your explicit consent; you may unsubscribe at any time)
- Site improvement — understanding how visitors use our website to improve the experience
- Legal compliance — meeting our obligations under Indian law (DPDP Act 2023), GDPR, and other applicable regulations
We will never sell, rent, or trade your personal information to any third party for their own marketing purposes.
Data Sharing & Third Parties
We share your data only with trusted service providers who help us operate our business, bound by strict confidentiality agreements:
| Service Provider | Purpose | Data Shared |
|---|---|---|
| Razorpay / Stripe | Payment processing | Name, email, billing address (no card stored by us) |
| FedEx / Delhivery / DHL | Shipping & delivery | Name, phone, shipping address |
| Klaviyo / Mailchimp | Email marketing | Email address, first name (if subscribed) |
| Google Analytics | Website analytics | Anonymised browsing data only |
| Meta (Facebook/Instagram) | Advertising analytics | Hashed email (for ad retargeting, if consented) |
We may also disclose information if required by law, court order, or government authority, or to protect the rights and safety of ARNAV Silk Creations, our customers, or the public.
Cookies & Tracking
We use cookies and similar technologies to enhance your browsing experience. You may control cookie preferences through your browser settings or our cookie consent banner.
| Cookie Type | Purpose | Can be Disabled? |
|---|---|---|
| Essential | Cart, login session, security | No — site cannot function without these |
| Analytics | Understanding site usage (Google Analytics) | Yes — via cookie banner |
| Marketing | Ad retargeting (Meta Pixel) | Yes — via cookie banner |
| Preferences | Currency selection, language | Yes, though some features may be affected |
Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Right to Access — request a copy of the personal data we hold about you
- Right to Correction — request that we correct inaccurate or incomplete data
- Right to Erasure — request deletion of your data (subject to legal retention obligations)
- Right to Object — object to processing your data for direct marketing at any time
- Right to Portability — receive your data in a structured, machine-readable format
- Right to Withdraw Consent — withdraw consent for marketing emails by clicking "Unsubscribe" in any email
To exercise any of these rights, email us at concierge@arnavsilkcreations.com with the subject line "Privacy Request." We will respond within 30 days.
Data Security
We implement industry-standard security measures including SSL/TLS encryption for all data transmissions, encrypted storage, access controls limited to authorised personnel only, and regular security audits of our systems and third-party partners.
While we take every reasonable precaution, no method of electronic transmission or storage is 100% secure. If you suspect any unauthorised access to your account, please contact us immediately at concierge@arnavsilkcreations.com.
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Policy, or as required by applicable law:
- Order records and invoices: 7 years (as required by Indian tax law)
- Account data: until you request deletion or 3 years of inactivity
- Marketing consent records: 3 years from last interaction
- Analytics data: 26 months (Google Analytics default)
Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected data from a child, please contact us immediately and we will delete it promptly.
International Data Transfers
ARNAV Silk Creations is headquartered in Varanasi, India. If you are located outside India, your data may be transferred to and processed in India. We ensure that such transfers comply with applicable data protection laws and that appropriate safeguards (such as Standard Contractual Clauses) are in place for transfers to the EU/UK.
Contact Our Privacy Team
For any privacy-related questions, requests, or concerns, please reach out to our Privacy Officer:
ARNAV Silk Creations — Privacy Officer
Email: concierge@arnavsilkcreations.com
Subject line: "Privacy Request — [Your Name]"
Address: ARNAV Silk Creations, Old City, Varanasi, Uttar Pradesh — 221001, India
Response time: within 30 business days
If you are an EU/UK resident and are unsatisfied with our response, you have the right to lodge a complaint with your local data protection authority.
We may update this Privacy Policy periodically. Material changes will be communicated via email or a prominent notice on our website. Continued use of our site after changes constitutes acceptance of the updated Policy.